Vrinda leads the Admissions process for Undergraduate and Postgraduate programmes at Azim Premji University. She comes with more than 18 years of work experience in content management and process management.

Prior to joining Azim Premji University in 2016, she worked with Shiv Nadar University, Noida as Manager Process (Admissions), responsible for the designing, quality control, and technical implementation of online entrance tests (SNUSAT and Academic Proficiency Tests) catering to the admissions requirements of undergraduate programmes of the University. She was involved in establishing processes for applications, screening, and selection for undergraduate programs and she contributed to the development and implementation of equity admission strategies of the University.

She also worked as Content Manager with Spice Global, where she helped the organization set up and grow web content management systems and managed their web publishing activities. She also served as Assistant Editor for the Communications Today magazine, published by ADI Media. She has a Bachelor’s degree in Business Management from Bangalore University.