Asking questions about the world in which we live (like ‘How did Britain become the richest country in the world within a century?’), we take you through microeconomic concepts and theories. We approach all theory through history, society and politics, understanding how they shape the economy and vice versa. What is consumer choice? How do markets and firms work? What is scarcity and how has technological progress changed the way we use our time? How do people interact in economic situations? And are economic outcomes the result of the exercise of power and freedom?