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Communications Manager – Admissions

Azim Premji University invites applications for the position below:

Job Title: Communications Manager – Admissions

Location: Bangalore

Azim Premji University was established in 2010 by the Azim Premji Foundation. The Foundation works extensively with the public school systems in many states in India, with a clear purpose - to contribute to a just, equitable, humane and sustainable society. The University supports education and related fields of human development through its programmes of study that prepare professionals with integrity, competence and social commitment. Our research programmes contribute to knowledge relevant to these fields. The University is also committed to ensuring diversity across all programmes.

The University offers a liberal Undergraduate degree in the Sciences, Social Sciences and Humanities, Dual degree programme in Science & Education, and Postgraduate degrees in the fields of Education, Development, Public Policy, Economics & Law and Development.

We are looking for a Communications executive to develop, implement, track and optimize our Admissions outreach across all communication channels. The role entails a strong grasp of digital communication tools, the ability to drive the Admission outreach across both physical and digital channels to reach new student segments in defined geographies. Developing a good understanding of the University’s clear social purpose, the various programs, their objectives & details, and working with all stakeholders will be critical.

  • Develop clear communication plans and be responsible for executing the associated operating plans for outreach, social media, print etc.
  • Develop rich communication resources; Videos, Images, Podcasts, Brochures, Social media posts
  • Plan and execute all web, SEO/SEM, database, email, social media and display advertising campaigns. Launch campaigns using Google Ad Network, Facebook, LinkedIn and Instagram
  • Work with creative agencies to translate these messages into powerful and effective visual communication.
  • Develop and manage outbound Email campaigns, data analysis. Evaluate and appoint tele- calling agencies for targeted campaigns and measure effectiveness
  • Contribute to Admission related events pan India: Seminars / webinar series/ open house forums in collaboration with local colleges, participate in career fairs
  • Design, build and maintain our social media presence. Customize messages for regular social media posting
  • Draft Press Releases for targeted media publications. Coordinate with faculty to write admission related articles for media.
  • Manage budgets, payments and contracts related to all of the above
  • Proven working experience in the communications field. Exposure to the education sector would be an advantage
  • Strong analytical skills and data-driven thinking
  • Up-to-date with the latest trends and best practices in online outreach tools and measurement. Demonstrable experience leading and managing SEO/SEM, database marketing, email, social media and/or display advertising campaigns
  • Understand website design, navigation and usage patterns
  • Good knowledge of website analytics tools (e.g., Google Analytics, Google Adwords). Knowledge of database management (MailChimp for mailer campaigns)
  • Management / Communications Degree from a reputed institution.
  • 5-10 years of relevant experience
Application Process

Please email us the following documents:

  • Portfolio
  • Application Form
  • Curriculum Vitae

Click here to download Application Form that you can mail in as an attachment.

Please send in the above documents by e-mail to [email protected] with the subject line “Application for Communications Manager – Admissions”